45
mini canvas and easel
Skip itSoft demand (-27.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.13avg listing price — sweet spot $15–$100
Price range
Great$8.41–$47.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great475.96avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay3.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$55K$55K/yr · 45K searches
Growth
Bad-27.0%90-day search growth — must beat 0% to launch