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mannequin
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Market size
Incredible$2.1M$2.1M/yr · 2.9M searches
Avg price
Great$57.20avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$17.61–$146.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,171.13avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+4.8%90-day search growth — must beat 0% to launch
Returns
Okay4.9%return rate — above 5% kills the launch gate
Competition
Bad75%top-5 click share — a locked-up shelf
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Signals High Price