55
heart stickers
Worth a lookShows low returns (1.1%), but soft demand (-91.4% this quarter) keeps it on the watch list.
Returns
Great1.1%return rate — above 6% kills the launch gate
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great31%top-5 click share — an open shelf
Review moat
Great381.33avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Market size
Good$679K$679K/yr · 1.6M searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.41avg listing price — sweet spot $15–$100
Growth
Bad-91.4%90-day search growth — must beat 0% to launch
Price range
Bad$3.38–$11.12cheapest to priciest tracked listing — scored on the share inside $15–$100