Skip to content
48

greenlight 1/64

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Market size 13Growth 21Conversion 5Competition 96Returns 95Price range 66Avg price 90Brand share 51Review moat 60Quality gap 21

Competition

Incredible15%

top-5 click share — an open shelf

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Great$20.89

avg listing price — sweet spot $15–$100

Price range

Good$6.90–$134.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,109.58

avg incumbent reviews — the moat a new listing must climb

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Growth

Bad-7.2%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$52K

$52K/yr · 587K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Trend