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glass beads
Launch itA $1.1M/yr market growing +23.6% this quarter with returns at 1.6% — clears our launch bar.
Returns
Great1.6%return rate — above 6% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Market size
Great$1.1M$1.1M/yr · 4.9M searches
Competition
Great39%top-5 click share — an open shelf
Avg price
Good$14.00avg listing price — sweet spot $15–$100
Price range
Good$5.08–$33.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,146.49avg incumbent reviews — the moat a new listing must climb
Growth
Good+23.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale