59
friendship bracelet making kit
Worth a lookShows no brand lock-in (top 5 brands take 38% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible38%top-5 brand share — no brand owns this niche
Returns
Great1.4%return rate — above 5% kills the launch gate
Competition
Great29%top-5 click share — an open shelf
Avg price
Great$18.64avg listing price — sweet spot $15–$100
Price range
Good$5.34–$33.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+29.8%90-day search growth — must beat 0% to launch
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,724.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$82K$82K/yr · 129K searches
Signals No Dominant Brand