50
football face paint
Worth a lookShows low returns (1.1%), but a small market ($31K/yr) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Great+70.0%90-day search growth — must beat 0% to launch
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Good1,050.29avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.67–$19.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$8.09avg listing price — sweet spot $15–$100
Market size
Bad$31K$31K/yr · 72K searches