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felting needles
Worth a lookShows low returns (1.0%), but soft demand (-25.3% this quarter) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,231.38avg incumbent reviews — the moat a new listing must climb
Market size
Good$296K$296K/yr · 312K searches
Price range
Good$4.07–$26.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Avg price
Okay$11.36avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-25.3%90-day search growth — must beat 0% to launch