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emulsion
Worth a lookShows a sweet-spot price point ($29.50 avg), but brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list.
Avg price
Incredible$29.50avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$8.28–$79.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,995.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.7%90-day search growth — must beat 0% to launch
Market size
Okay$170K$170K/yr · 116K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Bad92%top-5 brand share — brand-locked demand