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embossing ink
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Price range
Good$6.22–$38.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.27avg listing price — sweet spot $15–$100
Review moat
Good971.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-21.5%90-day search growth — must beat 0% to launch
Market size
Bad$45K$45K/yr · 41K searches
Brand share
Bad96%top-5 brand share — brand-locked demand