35
easy press
Skip itPrices mostly outside the sweet spot ($8.19–$539.56) — this niche doesn't clear our bar today.
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Avg price
Good$102.56avg listing price — sweet spot $15–$100
Review moat
Okay2,095.82avg incumbent reviews — the moat a new listing must climb
Market size
Okay$163K$163K/yr · 111K searches
Returns
Okay4.3%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-16.5%90-day search growth — must beat 0% to launch
Price range
Bad$8.19–$539.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price