42
delorean
Skip itSoft demand (-32.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$32.34avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,204.56avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.43–$165.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$102K$102K/yr · 275K searches
Brand share
Bad90%top-5 brand share — brand-locked demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-32.5%90-day search growth — must beat 0% to launch