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craft adhesives

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A small market ($53K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 30Conversion 95Competition 46Returns 96Price range 68Avg price 79Brand share 23Review moat 31Quality gap 37

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great12.0%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.40

avg listing price — sweet spot $15–$100

Price range

Good$2.76–$41.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,425.19

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+4.1%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad$53K

$53K/yr · 27K searches

Reviews