40
canvas and easel set for party
Skip itSoft demand (-42.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.46avg listing price — sweet spot $15–$100
Review moat
Great366.11avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.57–$51.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Returns
Okay3.0%return rate — above 5% kills the launch gate
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$34K$34K/yr · 45K searches
Growth
Bad-42.1%90-day search growth — must beat 0% to launch