54
brush pens
Worth a lookShows a fragmented shelf (top 5 take 26% of clicks), but soft demand (-26.9% this quarter) keeps it on the watch list.
Competition
Great26%top-5 click share — an open shelf
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Avg price
Great$17.42avg listing price — sweet spot $15–$100
Price range
Great$5.80–$44.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Market size
Okay$153K$154K/yr · 245K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,629.71avg incumbent reviews — the moat a new listing must climb
Growth
Bad-26.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand