34
brown yarn
Skip itPrices mostly outside the sweet spot ($3.90–$16.19) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$91K$91K/yr · 229K searches
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Avg price
Bad$8.37avg listing price — sweet spot $15–$100
Review moat
Bad13,446.1avg incumbent reviews — the moat a new listing must climb
Price range
Bad$3.90–$16.19cheapest to priciest tracked listing — scored on the share inside $15–$100