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brooch pins for crafts
Worth a lookShows no brand lock-in (top 5 brands take 35% of clicks), but a small market ($55K/yr) keeps it on the watch list.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great26%top-5 click share — an open shelf
Review moat
Good840.41avg incumbent reviews — the moat a new listing must climb
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.04avg listing price — sweet spot $15–$100
Price range
Bad$3.89–$17.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$55K$55K/yr · 226K searches
Signals No Dominant Brand