54
blocking mats for crochet
Worth a lookShows low returns (0.6%), but soft demand (-36.4% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$27.83avg listing price — sweet spot $15–$100
Price range
Great$12.52–$55.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Review moat
Good623.53avg incumbent reviews — the moat a new listing must climb
Market size
Good$675K$675K/yr · 343K searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-36.4%90-day search growth — must beat 0% to launch