38
blind cord
Skip itPrices mostly outside the sweet spot ($6.89–$14.42) — this niche doesn't clear our bar today.
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Good1,365.04avg incumbent reviews — the moat a new listing must climb
Growth
Okay+16.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.87avg listing price — sweet spot $15–$100
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Bad$35K$35K/yr · 66K searches
Price range
Bad$6.89–$14.42cheapest to priciest tracked listing — scored on the share inside $15–$100