36
black velvet ribbon 2 inch
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Review moat
Good709.23avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Good$12.17avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Returns
Bad6.8%return rate — above 5% kills the launch gate
Price range
Bad$6.73–$16.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$20K$20K/yr · 14K searches
Signals High Returns