53
bail
Worth a lookShows a fragmented shelf (top 5 take 32% of clicks), but prices mostly outside the sweet spot ($4.93–$16.98) keeps it on the watch list.
Competition
Great32%top-5 click share — an open shelf
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Good664.14avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Growth
Okay+5.7%90-day search growth — must beat 0% to launch
Avg price
Okay$9.75avg listing price — sweet spot $15–$100
Market size
Okay$122K$122K/yr · 384K searches
Price range
Bad$4.93–$16.98cheapest to priciest tracked listing — scored on the share inside $15–$100