45
african fabric
Skip itWeak search conversion (1.0%) — this niche doesn't clear our bar today.
Avg price
Great$20.62avg listing price — sweet spot $15–$100
Review moat
Great401.47avg incumbent reviews — the moat a new listing must climb
Price range
Great$8.61–$40.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Brand share
Good64%top-5 brand share — brands hold most of the demand
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$64K$64K/yr · 322K searches
Growth
Bad-22.1%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand