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55

adult coloring books bulk

Worth a look

Shows low returns (1.0%), but soft demand (-22.3% this quarter) keeps it on the watch list.

Market size 45Growth 14Conversion 36Competition 86Returns 95Price range 74Avg price 77Brand share 64Review moat 61Quality gap 32

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Competition

Great29%

top-5 click share — an open shelf

Avg price

Great$15.69

avg listing price — sweet spot $15–$100

Price range

Good$6.24–$39.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Good1,051.83

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$238K

$238K/yr · 532K searches

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-22.3%

90-day search growth — must beat 0% to launch

Trend