51
80/12 sewing machine needles
Worth a lookShows low returns (0.6%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible12.0%search→purchase rate — share of searches ending in a sale
Price range
Great$5.87–$68.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.35avg listing price — sweet spot $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,717.29avg incumbent reviews — the moat a new listing must climb
Market size
Okay$219K$219K/yr · 111K searches
Growth
Bad-1.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand