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5mm macrame cord

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A small market ($51K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 19Conversion 23Competition 72Returns 64Price range 70Avg price 81Brand share 62Review moat 41Quality gap 21

Avg price

Great$17.25

avg listing price — sweet spot $15–$100

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Price range

Good$5.40–$37.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,390.33

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-11.7%

90-day search growth — must beat 0% to launch

Market size

Bad$51K

$51K/yr · 160K searches

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