43
11x17 portfolio
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$31.30avg listing price — sweet spot $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Review moat
Good1,083.03avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.78–$149.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$146K$146K/yr · 92K searches
Growth
Bad-0.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand