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whirlpool refrigerator light bulb
Worth a lookShows a sweet-spot price point ($23.64 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.64avg listing price — sweet spot $15–$100
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Price range
Great$5.96–$41.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Returns
Good2.4%return rate — above 5% kills the launch gate
Review moat
Good1,061.21avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Good$296K$296K/yr · 125K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-3.1%90-day search growth — must beat 0% to launch