52
wb13k21
Worth a lookShows searches that convert (13.5% search→purchase), but soft demand (-6.7% this quarter) keeps it on the watch list.
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Price range
Incredible$15.00–$28.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.15avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good542.86avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Returns
Okay3.9%return rate — above 5% kills the launch gate
Market size
Okay$177K$177K/yr · 62K searches
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-6.7%90-day search growth — must beat 0% to launch