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Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 21Growth 31Conversion 96Competition 8Returns 22Price range 95Avg price 95Brand share 5Review moat 65Quality gap 48

Conversion

Incredible13.7%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$30.86

avg listing price — sweet spot $15–$100

Price range

Incredible$27.41–$49.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good881.75

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+4.6%

90-day search growth — must beat 0% to launch

Returns

Bad5.8%

return rate — above 5% kills the launch gate

Market size

Bad$83K

$83K/yr · 20K searches

Competition

Bad91%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

Search terms