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54

refrigerator floor protector

Worth a look

Shows a sweet-spot price point ($19.80 avg), but a small market ($70K/yr) keeps it on the watch list.

Market size 17Growth 47Conversion 41Competition 59Returns 55Price range 79Avg price 87Brand share 83Review moat 70Quality gap 57

Avg price

Great$19.80

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$10.16–$35.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good714.31

avg incumbent reviews — the moat a new listing must climb

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.8%

return rate — above 5% kills the launch gate

Growth

Okay+17.3%

90-day search growth — must beat 0% to launch

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$70K

$70K/yr · 107K searches

Search terms