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electrolux refrigerator air filter
Skip itA concentrated shelf (top 5 take 85% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible23.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$19.77avg listing price — sweet spot $15–$100
Price range
Great$6.93–$54.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$605K$605K/yr · 128K searches
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Review moat
Bad4,326.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad85%top-5 click share — a locked-up shelf