60
egg carrier
Worth a lookShows demand growing +121.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+121.6%90-day search growth — must beat 0% to launch
Returns
Great1.9%return rate — above 6% kills the launch gate
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.75avg listing price — sweet spot $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Price range
Good$3.65–$29.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,986.04avg incumbent reviews — the moat a new listing must climb
Market size
Okay$139K$139K/yr · 146K searches