Skip to content
38

dishwasher basket

Skip it

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 30Conversion 63Competition 29Returns 49Price range 48Avg price 53Brand share 10Review moat 26Quality gap 24

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Market size

Good$353K

$353K/yr · 508K searches

Avg price

Good$12.40

avg listing price — sweet spot $15–$100

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Price range

Okay$5.84–$23.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+4.2%

90-day search growth — must beat 0% to launch

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,920.11

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad96%

top-5 brand share — brand-locked demand

Search terms