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da81-06013a
Skip itA concentrated shelf (top 5 take 92% of clicks) — this niche doesn't clear our bar today.
Price range
Incredible$18.61–$23.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great214avg incumbent reviews — the moat a new listing must climb
Avg price
Great$20.27avg listing price — sweet spot $15–$100
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Growth
Good+40.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Returns
Bad6.6%return rate — above 5% kills the launch gate
Market size
Bad$70K$70K/yr · 34K searches
Competition
Bad92%top-5 click share — a locked-up shelf
Signals High Returns