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appliance dolly
Skip itPrices mostly outside the sweet spot ($18.83–$501.84) — this niche doesn't clear our bar today.
Brand share
Great46%top-5 brand share — no brand owns this niche
Avg price
Good$112.17avg listing price — sweet spot $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+21.0%90-day search growth — must beat 0% to launch
Review moat
Good1,447.81avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Returns
Bad5.1%return rate — above 5% kills the launch gate
Market size
Bad$81K$81K/yr · 34K searches
Price range
Bad$18.83–$501.84cheapest to priciest tracked listing — scored on the share inside $15–$100