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ski goggles
Skip itSoft demand (-94.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£31.36avg listing price — sweet spot $15–$100
Price range
Great£5.21–£75.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Market size
Good£391K£391K/yr · 682K searches
Review moat
Okay1,756.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-94.3%90-day search growth — must beat 0% to launch