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spark plug socket
Worth a lookShows no brand lock-in (top 5 brands take 53% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great53%top-5 brand share — no brand owns this niche
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good661.91avg incumbent reviews — the moat a new listing must climb
Price range
Good£4.31–£36.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.79avg listing price — sweet spot $15–$100
Growth
Okay+3.1%90-day search growth — must beat 0% to launch
Market size
Okay£102K£102K/yr · 115K searches
Signals No Dominant Brand