47
scratch removal wax
Skip itPrices mostly outside the sweet spot ($5.18–$13.21) — this niche doesn't clear our bar today.
Quality gap
Incredible3.1★avg incumbent rating — lower means beatable quality
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,500.94avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Okay+5.8%90-day search growth — must beat 0% to launch
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.28avg listing price — sweet spot $15–$100
Market size
Bad£49K£49K/yr · 66K searches
Price range
Bad£5.18–£13.21cheapest to priciest tracked listing — scored on the share inside $15–$100