39
safe hammer
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Review moat
Good835.67avg incumbent reviews — the moat a new listing must climb
Price range
Good£6.31–£28.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+33.5%90-day search growth — must beat 0% to launch
Avg price
Good£12.23avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad93%top-5 click share — a locked-up shelf
Market size
Bad£3K£3K/yr · 3K searches
Brand share
Bad100%top-5 brand share — brand-locked demand