64
quick effect coating agent
Worth a lookShows beatable incumbent ratings (3.3★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.3★avg incumbent rating — lower means beatable quality
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Brand share
Great44%top-5 brand share — no brand owns this niche
Review moat
Great266.24avg incumbent reviews — the moat a new listing must climb
Competition
Great29%top-5 click share — an open shelf
Price range
Good£5.33–£34.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Avg price
Good£12.23avg listing price — sweet spot $15–$100
Market size
Okay£219K£219K/yr · 333K searches
Growth
Bad-73.2%90-day search growth — must beat 0% to launch