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mink oil
Skip itSoft demand (-42.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,456.14avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.17avg listing price — sweet spot $15–$100
Price range
Bad£3.82–£17.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad£48K£48K/yr · 42K searches
Growth
Bad-42.7%90-day search growth — must beat 0% to launch
Competition
Bad95%top-5 click share — a locked-up shelf
Signals Low Review Barrier