49
jerry can 10l
Skip itSoft demand (-47.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Good511.63avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£5.02–£28.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.72avg listing price — sweet spot $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Bad£67K£67K/yr · 84K searches
Growth
Bad-47.2%90-day search growth — must beat 0% to launch