58
fuse tester
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Great335.55avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Growth
Good+31.7%90-day search growth — must beat 0% to launch
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.69avg listing price — sweet spot $15–$100
Market size
Bad£38K£38K/yr · 71K searches
Price range
Bad£5.38–£13.63cheapest to priciest tracked listing — scored on the share inside $15–$100