46
fuse holder
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great369.41avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+2.9%90-day search growth — must beat 0% to launch
Avg price
Bad£6.18avg listing price — sweet spot $15–$100
Price range
Bad£2.88–£16.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£33K£33K/yr · 77K searches
Signals No Dominant Brand