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faraday bag
Skip itSoft demand (-36.7% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great£4.58–£65.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£14.80avg listing price — sweet spot $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,059.69avg incumbent reviews — the moat a new listing must climb
Market size
Bad£85K£85K/yr · 109K searches
Growth
Bad-36.7%90-day search growth — must beat 0% to launch