39
drain camera
Skip itPrices mostly outside the sweet spot ($12.47–$988.83) — this niche doesn't clear our bar today.
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Good1,020.35avg incumbent reviews — the moat a new listing must climb
Avg price
Good£156.07avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£196K£196K/yr · 50K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-23.8%90-day search growth — must beat 0% to launch
Price range
Bad£12.47–£988.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price