50
car seat cleaner
Worth a lookShows searches that convert (12.3% search→purchase), but a concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list.
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Returns
Great1.0%return rate — above 5% kills the launch gate
Price range
Great£2.86–£70.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£14.50avg listing price — sweet spot $15–$100
Market size
Good£423K£423K/yr · 236K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,776.69avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-15.1%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf