51
aquaroll
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Price range
Incredible£22.96–£99.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£55.37avg listing price — sweet spot $15–$100
Review moat
Great446.78avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+49.9%90-day search growth — must beat 0% to launch
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Okay£129K£129K/yr · 86K searches
Competition
Bad86%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
Signals High Price