45
antifreeze tester
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible83.11avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.28avg listing price — sweet spot $15–$100
Price range
Bad£4.79–£18.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-32.3%90-day search growth — must beat 0% to launch
Market size
Bad£26K£26K/yr · 35K searches
Signals Out of Stock