54
12v socket
Worth a lookShows low returns (0.9%), but prices mostly outside the sweet spot ($3.43–$13.90) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Great46%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Growth
Good+26.1%90-day search growth — must beat 0% to launch
Review moat
Good1,480.03avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.34avg listing price — sweet spot $15–$100
Market size
Bad£66K£66K/yr · 168K searches
Price range
Bad£3.43–£13.90cheapest to priciest tracked listing — scored on the share inside $15–$100